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In July 2005, we
established Operation Million Cup as a way for our customers to
send coffee to the troops. Through this program, we discount the price
of the coffee to $4 per 8-ounce bag and match our customers' gourmet
coffee donation bag for bag.
We set a goal of one
million cups of our gourmet coffee and reached that goal in about a
year. But our troops are still not home, and the coffee donations are
still needed. So we decided to continue this special program and rename
it
Operation 2 Million Cup and when that goal was reached,
Operation 3 Million Cup.
We hope that you will
find it in your hearts to join us in this very worthwhile effort. It's a
wonderful way to give a little something back to those special military men and
women who give so much for us.
Imagine the sense of
comfort you can give to our American men and women so far away
from home with a cup of delicious gourmet coffee from Boca Java.
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